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01
Making Captions More Inclusive and Immersive
Making Captions More Inclusive and Immersive
Making Captions More
Inclusive and Immersive
UX/UI
UX/UI
UX/UI
Research
Research
Research
Accessibility
Accessibility
Accessibility
About
About
This case study explores how enhanced captions—featuring emotional tone, music cues, and environmental sounds—can improve comprehension and immersion for Deaf and Hard of Hearing (DHH) viewers. Participants compared standard vs. enhanced captions across three well-known film clips.
This case study explores how enhanced captions—featuring emotional tone, music cues, and environmental sounds—can improve comprehension and immersion for Deaf and Hard of Hearing (DHH) viewers. Participants compared standard vs. enhanced captions across three well-known film clips.
This case study explores how enhanced captions—featuring emotional tone, music cues, and environmental sounds—can improve comprehension and immersion for Deaf and Hard of Hearing (DHH) viewers. Participants compared standard vs. enhanced captions across three well-known film clips.
Problem / Statement
Problem / Statement
Standard captions often lack emotional tone, music cues, and background sounds—making it harder for Deaf and Hard of Hearing (DHH) viewers to fully connect with the content. This missing context reduces immersion and emotional clarity during key moments in film and TV.
Standard captions often lack emotional tone, music cues, and background sounds—making it harder for Deaf and Hard of Hearing (DHH) viewers to fully connect with the content. This missing context reduces immersion and emotional clarity during key moments in film and TV.
Standard captions often lack emotional tone, music cues, and background sounds—making it harder for Deaf and Hard of Hearing (DHH) viewers to fully connect with the content. This missing context reduces immersion and emotional clarity during key moments in film and TV.
Goal / Objective
Goal / Objective
The goal was to explore whether Enhanced Captions—those with emotion, music, and sound details—could improve comprehension and engagement for DHH viewers, and to show why this richer captioning experience should be more widely available.
The goal was to explore whether Enhanced Captions—those with emotion, music, and sound details—could improve comprehension and engagement for DHH viewers, and to show why this richer captioning experience should be more widely available.
The goal was to explore whether Enhanced Captions—those with emotion, music, and sound details—could improve comprehension and engagement for DHH viewers, and to show why this richer captioning experience should be more widely available.
Research Methods
Research Methods
We conducted a comparison study using short film clips, asking participants to watch both standard and enhanced caption versions. Feedback was collected through surveys measuring clarity, emotional impact, and overall preference.
We conducted a comparison study using short film clips, asking participants to watch both standard and enhanced caption versions. Feedback was collected through surveys measuring clarity, emotional impact, and overall preference.
We conducted a comparison study using short film clips, asking participants to watch both standard and enhanced caption versions. Feedback was collected through surveys measuring clarity, emotional impact, and overall preference.
Take a look at both caption styles to see
how enhanced captions improve clarity and immersion.
Take a look at both caption styles to see
how enhanced captions improve clarity and immersion.
Take a look at both caption styles to see
how enhanced captions improve clarity and immersion.
Standard Captions
Standard Captions
Standard Captions
Enhanced Captions
Enhanced Captions
Enhanced Captions
Harry Potter and the Sourcer's Stone (2001) - Excitement
Harry Potter and the Sourcer's Stone (2001) - Excitement
Harry Potter and the Sourcer's Stone (2001) - Excitement
Enhanced Captions
Standard Captions
Twilight: New Moon (2009) - Dark and Melancholic
Twilight: New Moon (2009) - Dark and Melancholic
Twilight: New Moon (2009) - Dark and Melancholic
Enhanced Captions
Standard Captions
The Strangers (2008) - Horror
The Strangers (2008) - Horror
The Strangers (2008) - Horror
Standard Captions
Enhanced Captions
Key Findings
Key Findings
Participants overwhelmingly preferred Enhanced Captions over Standard Captions across all video clips.
➡ 85% of participants preferred Enhanced Captions over standard ones.
➡ Enhanced Captions were rated “Very Clear” by 22 users, while only 5 said the same for Standard Captions.
➡ Users said Enhanced Captions made scenes more engaging, especially in emotional or dramatic moments.
➡ 79.3% said Enhanced Captions are “Extremely Important” for streaming platforms.
➡ The same 79.3% want Enhanced Captions to be widely available.
No one rated Enhanced Captions below “Neutral.”
Participants overwhelmingly preferred Enhanced Captions over Standard Captions across all video clips.
➡ 85% of participants preferred Enhanced Captions over standard ones.
➡ Enhanced Captions were rated “Very Clear” by 22 users, while only 5 said the same for Standard Captions.
➡ Users said Enhanced Captions made scenes more engaging, especially in emotional or dramatic moments.
➡ 79.3% said Enhanced Captions are “Extremely Important” for streaming platforms.
➡ The same 79.3% want Enhanced Captions to be widely available.
No one rated Enhanced Captions below “Neutral.”
Participants overwhelmingly preferred Enhanced Captions over Standard Captions across all video clips.
➡ 85% of participants preferred Enhanced Captions over standard ones.
➡ Enhanced Captions were rated “Very Clear” by 22 users, while only 5 said the same for Standard Captions.
➡ Users said Enhanced Captions made scenes more engaging, especially in emotional or dramatic moments.
➡ 79.3% said Enhanced Captions are “Extremely Important” for streaming platforms.
➡ The same 79.3% want Enhanced Captions to be widely available.
No one rated Enhanced Captions below “Neutral.”
Full Research Report
Full Research Report
Full Research Report